AETOS builds complete business operating systems — brand, website, CRM and automation, engineered as one connected platform. Here's an overview of what that looks like, and a few recent projects built end to end.
Six Pillars. One Connected System.
AETOS isn't a website company, a branding studio or a marketing agency. It's the complete infrastructure that lets ambitious founders grow with clarity, precision and independence — one team, one platform, every piece engineered to connect.
Branding & Logo Design
A brand people trust before they've spoken to you — logo, colour system and typography, considered and consistent, built to scale across everything you do.
Websites
Fast, beautiful multi-page websites and portals that turn visitors into enquiries, and enquiries into booked work — built for search from day one.
CRM & Instant Quoting
The engine room of the business. Capture every lead, quote instantly and follow up automatically, so nothing — and no one — slips through.
Marketing
Campaigns that run across email and SMS, bringing people back and turning one-time buyers into repeat revenue.
Content & Social Media Assets
A full social media and digital asset library — profiles, cover images, post templates and story templates, all built from one cohesive brand.
Operations
Hire, onboard and document so the team can step in, with every system captured and ready to hand over — from the first enquiry through to a signed, trained team member.
Built Out of Necessity, Not on a Whiteboard.
AETOS was built while scaling Beskar Cleaning and Beskar Tiling from a single crew to multiple locations — when the tools, the follow-up and the admin simply couldn't keep up with the growth anymore.
Every system in AETOS was stress-tested inside a real, growing service business first, by an Australian award-winning founder, before it ever became something built for clients. Seamless experiences are what we build for the best brands — because we built one ourselves, and know exactly what breaks when a business tries to scale without one.
A Few Recent Builds, Documented End to End.
Real businesses, real systems — every page, automation and AI agent built and shown as a complete case study.
Westhaven Landscape Company
Strategy, brand, a 20+ page website, instant quoting, campaigns, client onboarding, reviews, hiring, training, and a full AI team — built end to end.
View the Case Study ↗
Aspect Glass Co.
A premium growth system for high-value residential properties — brand identity, a 20+ page SEO-built website, AETOS Software, AI communication and a 90-day roadmap.
View the Case Study ↗
Maison & Mop Home Cleaning
Brand and offer, instant quoting, win-back and retargeting campaigns, onboarding, reviews and referrals, hiring, training, and three AI agents covering calls, chat and social.
View the Case Study ↗Two Real Westhaven Websites. Click Through and See Both.
Same business, two different levels of build — click either image below to open the real, live site and try the instant quoting yourself.
One-Page Website
A strong digital presence without unnecessary complexity — built for businesses that need to look credible online, fast.
Open the Live Site ↗
Bespoke Multi-Page Website
Full brand, positioning, authority and digital experience — built for businesses ready to lead their category.
Open the Live Site ↗The Client Welcome Pack
What every new Westhaven client actually receives — a real, branded welcome experience, not a plain email.
View the Welcome Pack ↗30 Days Free on AETOS Software.
Every AETOS Software account starts with a genuinely free 30-day trial — full access to the portal, the Training Academy and the entire document library, with no card tricks and no pressure to buy anything from us. Cancel anytime after, no lock-in contract — and if you ever do, every asset built for you stays yours to keep.
Every account gets full access to the Training Academy inside the portal — step-by-step video modules covering exactly how to connect your social accounts, send email campaigns, add and remove staff, manage appointments, and create invoices. You don't need to hire anyone or pay AETOS to get started — it's yours to build with, free.
The full Master Business Resources Bundle is included, free, with every account — the same 27 documents built into every AETOS client. Here's exactly what's in it, and why each one matters:
Employment Contracts — hire compliantly, from day one
- Full-Time Employment Contract
- Part-Time Employment Contract
- Casual Employment Agreement
- Independent Contractor Agreement
- Team Leader Position Description
- Remote Admin Assistant (VA) Position Description
- Phone Interview Questionnaire
- In-Person Interview Questionnaire
HR & Compliance Policies — protect the business and the team
- Code of Conduct Policy
- Complaints Procedure Policy
- Bullying Prevention Policy
- Equity and Diversity Policy
- Performance and Misconduct Policy
- Drug, Alcohol and Smoking Policy
- Annual Leave Policy
- Sick, Carers and Compassionate Leave Policy
- Family and Domestic Violence Leave Policy
- Company Vehicle and Fleet Policy
- Dress Code Policy
- Telephone, Mobile and Social Media Policy
Business Planning Tools — plan growth with intention
- Business Planning Questionnaire
- Business Plan Template
- Business Plan Template (Approved)
- Talent Acquisition Policy
Sales & Legal Toolkit — sell and operate with confidence
- Business Script Toolkit
- Business Script Toolkit Guide
- Terms and Conditions Template
- Conflicts of Interest and Reportable Gifts Policy
DIY it with the free Academy and templates, or pay AETOS to customise and build any part of it for you — the website, the branding, the automations, or the whole system. Either way, the free 30 days and every document are yours to keep, no strings attached.
Frequently Asked Questions
Do I have to buy a full rebrand or website to work with AETOS?
No. AETOS is modular. If all you need right now is Instant Quoting added to your existing website, that's exactly where you can start — no obligation to buy branding, a new site, or anything else you don't need yet.
Can AETOS work with my existing website?
In most cases, yes. AETOS Software — including Instant Quoting, CRM and automation — can connect directly into a website you already have, rather than requiring a full rebuild.
Is the 30-day trial really free, no card required tricks?
Yes — full access to the AETOS Software portal for 30 days, so you can explore or build it yourself before deciding on anything. After that it's $97/month, cancel anytime, no lock-in contract.
What if I'd rather build it myself?
That's exactly what the AETOS Academy inside the portal is for — training videos covering exactly how to use and build the system yourself, no obligation to pay AETOS for the build.
What makes AETOS's Instant Quoting different?
Most quote forms just collect an enquiry and make the client wait. AETOS delivers a real, guided estimate in the moment, built around your actual pricing — so leads convert while they're still on your site, not three follow-up emails later.
If I cancel, do I lose everything?
No. If you ever cancel, every asset built for you stays yours to keep.
See More of the Work.
Follow along for more real client builds, reviews and behind-the-scenes as they happen.
Let's Build Your Next Stage.
Explore everything AETOS builds at growthbyaetos.com, or reach out directly — [email protected].